| Massurealism - The Concept | | | | of Cecil Touchon, Marshall Mcluhan, and Jean |
| A combination of Surrealism and Mass Media, | | | | Baudrillard have well influenced Massurealism. Many |
| Massurrealism is a form of Western Art. | | | | objected that defining Massurealism essentially |
| American artist James Seehafer came up with | | | | restricts creativity. A free art can classify and |
| the term in 1992. Surrealism is an art, focusing on | | | | categorize all in life. |
| what lies outside reality. It was developed by | | | | The Artists |
| experimenting with new methods and techniques | | | | Apart from James Seehafer, the other leading |
| to discover and experience the unreal, and | | | | Massurrealists are F. Michael Morris, Marketta |
| identifying its relativity with reality. Mass Media | | | | Leino, Ginnie Gardiner, Dominic Ali, Capyln Dor, and |
| consists of technology and Pop Art, with its tools | | | | Cecil Touchan. This form of art started in New |
| being video and computer graphics. Pop Art is a | | | | York, further spreading to Los Angeles and |
| form of Technology Art, exploiting these tools for | | | | beyond the U.S. borders to Mexico, Russia, and |
| individual artistic production. Therefore, creating | | | | Europe. |
| Surrealist artworks with the help of technology is | | | | The Artworks |
| called Massurealism. According to Seehafer, the | | | | The most famous Massurrealist work is |
| fundamental difference between Surrealism and | | | | Seehafer's Digital Collage, 'Shopping Cart' (1990). In |
| Massurrealism is that Surrealism developed in | | | | this artwork, the cart is placed in a dark |
| Europe in the 20th century, before the | | | | background, at one of the most unexpected |
| proliferation of Mass Media. With the help of | | | | places for such an object, suggesting an |
| contemporary computer graphics and video, | | | | alternative meaning, hidden in this commercial |
| Massurrealists get complete control over | | | | symbol. Another Massurrealist masterpiece is the |
| portraying any level of imagery, which the | | | | Mixed Media work 'Die tote stadt' (2004) by |
| Surrealists could only dream of. | | | | Melanie Marie Kreuzhof. |
| The History | | | | Conclusion |
| James Seehafer, the founder of the word | | | | Massurrealism, a marriage between Surrealism and |
| 'Massurrealism,' began his work by using a | | | | Mass Media, is often more than a combination of |
| shopping cart, which represented American mass | | | | Surrealism, Pop Art, and Mass Media. Basically, it |
| consumerism fueled by Mass Media. In 1995, | | | | must explore and develop the interaction arising |
| through a small program, he inspired some | | | | from the juxtaposition of these sensibilities. A |
| German students to host a Massurrealist show. | | | | Massurealist work should ideally demonstrate an |
| Soon, James started his own website and started | | | | active dialogue amongst its defining elements. |
| receiving works from other artists. The theories | | | | |