| Only a few weeks before last Christmas, I | | | | It's clear that there is a market for special |
| decided to make Christmas Sheet Music available | | | | occasion music, popular music and yes, even |
| as downloads on my website. What happened | | | | seasonal music. My research indicated that it is |
| next was a huge surprise event to me! I earned | | | | rather difficult to find great original arrangements |
| over $3,000 in just 6 weeks by posting a measly | | | | online. Also, it was very difficult to find quality |
| 11 public domain songs on my website! So, how is | | | | arrangements for intermediate and pro players. |
| this possible? | | | | As a composer, arranger and touring performer, I |
| My Christmas Sheet Music webpage was ranked | | | | thought I could fill this void by offering quality |
| number #11 on the search engine during | | | | original arrangements for solo piano and jazz |
| November and December of last year, the | | | | ensemble. When I did begin to offer original |
| busiest season for Christmas Sheet Music | | | | arrangements of some classics, it wasn't long |
| downloads. | | | | before my sales went up significantly. |
| Regardless of being way down the list at number | | | | Then fans began to request my solo piano |
| #11, this generated enough targeted visitors to | | | | transcriptions. As a result of offering solo piano |
| my website, which in turn, made me some | | | | transcriptions my sales went up again. The most |
| serious extra cash during the Christmas season. | | | | popular Christmas season download was the |
| Now, I must confess, that while I am a | | | | "Carol of the Bells" sheet music. |
| professional recording artist, I'm also a search | | | | Other popular downloads included "Silent Night" and |
| engine optimization guru, which means that it was | | | | "O Christmas Tree". When I put up an original |
| no accident that my Christmas Sheet Music Web | | | | downloadable arrangement of "Amazing Grace" |
| Page ranked highly on major search engines. | | | | with a Piano solo transcription it became a |
| So, if you plan to sell anything online, I highly | | | | year-round best seller. |
| recommend that you take an internet marketing | | | | The great thing about providing original music and |
| seminar to get you started. In my case, marrying | | | | arrangements, piano solo transcriptions and |
| both of my piano expertise and my internet skills | | | | downloadable sheet music, is that I only have to |
| allows me the pleasure of offering both Christmas | | | | do the work once. |
| sheet music instant downloads and online piano | | | | Once it's done, it can be downloaded millions of |
| lessons. | | | | times, and the money generated from those |
| Most websites in the sheet music industry offer a | | | | sales are passive income. It's money that I don't |
| very large quantity of sheet music, and a wide | | | | have to work for again. The only thing I have to |
| selection of Christmas Sheet Music. To be | | | | do now is find the time to write more music, |
| different and competitive, I had to figure out | | | | transcribe my piano solos, and offer up even |
| what pianists were really looking for. | | | | more arrangements that pianists will enjoy playing. |